Organized by Business school ESIC, the 15th edition of HOY ES MARKETING (“today is marketing”), which will be held at the IFEMA North Convention Center on April 18th, represents the largest gathering for professionals and managers in the field of business, marketing, communication and digital economy in Spain. In this event, recognized professionals from relevant national companies will present their success stories and best marketing strategies and identify future business trends, so that attendees can learn how companies approach the great challenges of these disciplines in a global context of constant transformation.
In this edition and under the motto “Rethink Management. New Economy, New Market, New Business & New Social Models”, the event -which will also be held in Barcelona, Valencia, Bilbao, Seville, Saragossa, Pamplona, Granada and Santiago de Compostela- will be attended by prominent ESIC teachers and senior managers of companies and institutions such as Bankia, BBVA, BEL, Cisco, Coca-Cola, Correos or Samsung, among others. The event will also enjoy the presence of Carlos Sainz, two-time world champion of Rally and Dakar.
Renowned professionals from national firms will present their success stories and best marketing strategies