IFEMA’s sponsorship was officially presented to one of the most important sporting events of the year: the Dhaulagiri summit, the climbing of the seventh highest mountain in the world located in Nepal, which Carlos Soria, Spain’s most international mountaineer, will carry out starting March 26th. This project acquires special relevance due to IFEMA’s commitment to the promotion and international projection of the image of Madrid, as well as to the values entailed by this climber – effort, improvement, commitment, ambition to achieve new goals, teamwork- representing the same that IFEMA promotes and offers to the more than 33,000 companies that participate in its fairs share thoughout the year. This falls within the framework of the Corporate Social Responsibility policy of IFEMA.
The sponsorship was born within the framework of the EXPOTURAL Fair, Fair of Mountains, Climate and Sustainable Tourism, which will be held from November 1st to 4th, with the presence of Nepal as the guest country, and of Carlos Soria, who has been appointed ambassador of EXPOTURAL for the ideals that move him, base don a profound respect for nature.
You can follow the day-to-day of this expedition at www.dhaulagiri2018.ifema.es
Carlos Soria represents the values that IFEMA promotes in its CSR activity and that it shares with the 33,000 companies that participate in its fairs